So in our last lesson we explored the dfferent research methods we could use to approach out target audience.
From this research found that there were three types of research;
- questionnaires,
- interviews,
- and experiments.
We also found that there were two different result types;
-Quantitative: which are usually closed ended questions with answers such and 'yes' and 'no'. The results can also be written numerically.
-Qualitative: these are open ended questions which would allow users to express their opinions in worded answers.
During the course of the lesson, we also founf out the advantages and disadvantages of different types of research methods. i will be putting these up in the next post.
The reason behind this research is that we need to conduct some research (either a questionnaire/survey) asking our target audience what they want.
I will most likely be doing a survey using the site 'Survey Monkey' so that I can get effective and accurate results from my friends on facebook. will also be conducting a questionnaire that would be sent around in the schools registers so that students all over the school could give me some feedback.
The results from thes pieces of research will also be put up in the next post, as well as ome more research on successful magazines and their brand names.
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